In response to Ernie who states that his letter carrier says that using Consumers Choice will have no impact on print quantities -Your postal worker must not know that the “Householder Counts” and “Consumer Choice” counts are posted on the Canada Post website. I’m not sure how often CP updates these numbers but every time […]

http://www.the-cma.org/?WCE=C=56|K=227783|CAL=223287
This event listing reminds us that 2/3 of our business comes from word of mouth! Another reason why community programs generate sales…

Beth here: My response to Jonathon as well as other bloggers who believe in unaddressed admail —
The main purpose of my message in “community branding” is for advertisers to focus on what is working, stop what isn’t, and re-allocate these funds into giving back to the community.If $19 Billion was spent on advertising last […]

The Red Dot Campiagn website was brought to my attention recently, (www.reddotcampaign.ca) and as a person responsible for managing a direct mail program for an international organization based in Canada, I would like to thank you for your efforts.
“Junk mail” takes many forms…from credit card offers to important bank information or telephone service […]

Hi guys,
We are getting a lot of queries about municipal notices. A rather crazy policy that a crown corporation is selective about what government mail it delivers. Note:

Many municipal notices can be found online.
A retired letter carrier called me that most carriers will deliver any municipal notices — if they believe they are in the […]

I think this is a great campaign - my organizations have already taken part in similar grassroots campaigns in the past, but this one seems much more likely to succeed because of cooperation from Canada Post. However, I have a question about election flyers and how they are treated by the reddot process.
As a past […]

Hi,
Thank you for organizing the reddotcampaign! This information and awareness is well overdue.
On your webpage, I see your four steps to reducing junkmail and I have a question about the CMA do not contact list. On the list of things “I understand:” when completing the personal information it includes the following item:

From time […]

You are a true hero of mine…this is FANTASTIC right down to the design and delivery…aside form sending in my next email to 4,000+, let me know how I can ever be of assistance. LB

Hi beth,it was very inspirational to hear you on the morning show today! congrats! you sounded poised, super savvy and passionate about your work. Tom & I especially enjoyed the Canada Post lady squirm on the funding question! Keep on being the earth warrior!:o)m

Wild! You give me some stickers and a couple days later someone else emails me this….. Great job Beth! The adjustments I give help you reconnect to your inner beauty – you are adjusting all of us to reconnect us to the outer beauty that is our Earth! Life & Light,Kevin Ehl, Chiropractor